This year BeautyCon LA was all about Diversity. The annual makeup festival where the biggest names in the beauty industry come out to show off new products and share tips and tricks with makeup junkies wrapped up on Sunday August 11 with panels, celebrity cameos, and, of course, tons of beauty products.
There was so much to discover from panels with speakers like Huda Kattan, Arianna Huffington, Rachel Goodwin and an amazing performance by Ciara. Hollywood Glam got exclusive interviews on the pink carpet with influencers and beauty industry moguls on the latest trends from Beautycon. Check out the video below to hear all the latest!
There were also several celebrity cameos throughout the day that were not on the schedule. Tyra Banks stopped by the event to surprise guests and check out the Ulta Beauty Spark experience featuring up and coming makeup brands.
Several brands were also debuting their latest product launches and the collabs were strong at Beautycon this year! Pur Cosemtics was showcasing their brand new Barbie collab collection with pink sparkly palettes and bright lipsticks in celebration of the Barbie’s 60th anniversary. Guests were thrilled with the new line. Another throwback pop culture icon was also launching a collection at Beautycon this year. Hello Kitty teamed up with Crème brands to create a fun and nostalgic makeup line filled with Hello Kitty inspired designs. Guests had a great time snapping their pictures with Hello Kitty who was at the booth!
There were also tons of new brands to discover at the festival this year. Boscia is a skincare line that just launched and was showcasing their new line of Japanese inspired skincare. Their most popular product was the Fire and Ice Cryogenic face mask which is a brand-new product that uses cryotherapy principles to work magic on your skin leaving it young and fresh! This creative product was a huge hit and definitely a trendsetter at the festival at Cryotherapy skincare is all the rage in Los Angeles this summer!
LOS ANGELES, CALIFORNIA – AUGUST 11: Angel Torres attends Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Araya Diaz/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Kyle Anthony attends Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Araya Diaz/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Nova Sylaphet attends Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Araya Diaz/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Sir Jayvee attends Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 10, 2019 in Los Angeles, California. (Photo by Araya Diaz/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: TheVikeTwins attends Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Araya Diaz/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Billy Blu attends Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Araya Diaz/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Kerrii Colby attends Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Araya Diaz/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Luis Pizarro attends Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Araya Diaz/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Hayden Robinson attends Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Araya Diaz/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Jony Sios attends Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Araya Diaz/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Attendees are seen at Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Tommaso Boddi/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Imran Amed and CEO of Beautycon Media Moj Mahdara speak onstage during Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Vivien Killilea/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: (L-R) Megan Thee Stallion, Jeannie Mai and Ciara attend Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Amy Sussman/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: Megan Thee Stallion (L) and Ciara attend Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by Amy Sussman/Getty Images for Beautycon) LOS ANGELES, CALIFORNIA – AUGUST 11: CEO of Beautycon Media Moj Mahdara and Huda Kattan speak onstage during Beautycon Festival Los Angeles 2019 at Los Angeles Convention Center on August 11, 2019 in Los Angeles, California. (Photo by John Sciulli/Getty Images for Beautycon)